Anatomy of a Business Plan

$22.95
0-7931-4600-3

Anatomy of a Business Plan 
New 5th Edition !!! 
 A Step-by-Step Guide to Starting Smart, Building the Business, and Securing Your Company's Future 

The Book That Has Helped Over 1,000,000 Business Owners  
Anatomy of a Business Plan      Complete Preparation Instruction  
    Easy-to Follow Step-by-Step Format  
    Research Information Resources   
    Examples and Blank Forms   
    3 Complete "Real"  Business Plans
            (including one dot.com)
   Anatomy of a Business Plan is included FREE 
   with Automate your Business Plan software 
 
 
"Anatomy of a Business Plan and Automate Your Business Plan have served as excellent business planning and financial analysis tools for Dale CarnegieŽ Training Centers Worldwide."  
Marc K. Johnston
Senior Vice President - Franchise Development
 
 
Anatomy of a Business Plan, now in its 16th year and 5th edition, has guided over 1,000,000 business owners smoothly through the business planning process. It has been used extensively for business education by universities, colleges, technical schools, SBA BIC Centers, and SBDCs.  Anatomy of a Business Plan is equally appropriate for small businesses and large corporations. It is a favorite in almost every library throughout the U.S. and has been translated into Spanish, Chinese, Italian, and other languages for use in foreign countries.
What's In the Book?
  Starting With an Exit Strategy
  What Lenders and Investors Look For
  Writing Your Executive Summary
  Organizational Planning
  Product-Market Analysis
  Multi-Channel Marketing Strategy
   Financial Document Development
  Financial Statement (Ratio) Analysis
  Tax Considerations
  Updating Your Plan
  Glossary
  Index

Includes Three Complete Business Plans:   Start-up and Growth-Oriented Companies, Different Legal Structures, Products and/or Service Industries
One Plan for a Dot.com Company
 
 
The Business That Fails to Plan
Plans to Fail
 
You Need This Book! 
 
It's That Simple.... 
If you want to start smart, stay competitive, and secure your company's future, you need an effective and up-to-date business plan.  Anatomy of a Business Plan is the blueprint that will steer you to success.   It will be your key to start-up, steady growth, increased profitability, and access to capital from lenders and investors.
Learn the Experts' Inside Secrets
  • Create the executive summary that captures the core of your business.
  • Write a plan that satisfies your lenders and investors--and puts money in your pocket.
  • Research and develop a winning marketing plan.
  • Develop your financial statements and plan for cash flow.
  • Evaluate your business potential in the global marketplace.
 
Winner of Benjamin Franklin Award
Best Business Book of the Year
Anatomy of a Business Plan, winner of the Benjamin Franklin Best Business Book of the Year Award, has guided more than a million small business owners through the business planning process. Now you, too, can use this highly approachable, step-by-step process to develop a polished, professional and results-oriented plan.		 Ben Franklin Award

[Secure Order]  [Secure Checkout]

Click Back to return.

If you have a question or need to order a product by phone, call 800-221-3104 in the USA.

Click HOME to return to our Home Page.
Click here for our Store Directory

Newsletter List
Subscribe now and get our free newsletter and gift!

Name: *
Email: *